End-to-end event direction, live production management, and digital engagement for healthcare and business leaders.

The Challenge: Conceptualizing, producing, and executing a live broadcast event on LinkedIn Live centered around workplace mental health and resilience, demanding flawless live logistics and cross-team alignment under tight production windows.

The Operational Solution: Directed the end-to-end lifecycle of the live event, including speaker coordination, production scheduling, SOP development, and go-to-market promo strategies. Managed cross-functional workflows between creative, media, and technical teams to ensure seamless live execution and audience moderation.

The Results: Successfully produced a high-engagement LinkedIn Live broadcast that elevated brand positioning across healthcare and business sectors. Generated high audience turnout, sustained viewer retention, and established reusable live event SOPs for future programming.